On March the 29th, NieuwBestuur organizes the 3th National Reputation Congress. The theme of this edition is: Reputation as new economic value: “what gets measured gets done”. Reputation management becomes more and more important and is relevant for every director. On this congress, there’s going to be a dialogue between directors from many sectors (health, education, finance, etc.) about how they manage their reputation. The National Reputation Congress is the Dutch annual meeting for directors about strategic reputation management and new ways of governing.